Tū Mai is a half-day facilitated workshop that brings together the people of Tāmaki Makaurau – Auckland to become generous and knowledgeable hosts.

This workshop is designed to inspire and up-skill individuals on how to share manaakitanga with manuhiri/guests, while representing this home with heart, soul and mana. Tū Mai aims to guide all those who engage with visitors to Tāmaki Makaurau to have the best guest experience in the world, ensuring we all thrive within a sustainable visitor economy.  

Interested in taking the course?

Register your interest and we'll email you when our next course is scheduled.




Huakina! Huakina! 
Piki mai rā kake mai rā ki tōku whare 
Ko tō manawa ko tōku manawa 
Hara mai-ra/ ki te whai rawa e hora nei 
Tāmaki Makaurau Herenga Waka 
Tāmaki Makaurau Herenga Tāngata 
Anei Ana Inā hi! 

Open the doors! Open the doors!
Welcome inside my home
Your heart is my heart
Come to the city of abundance
Tāmaki a place to unite waka
Tāmaki a place to unite people
Yes, absolutely – Indeed!



Our values and promises to you

Manaakitanga We will take care to support our host communities with expert guidance to build capability
Tuakiritanga We will instil pride as one people with a bright future by building confidence and connection to our past and present.
Auahatanga We will promote innovation in our industry by creating pathways, networks and unlocking insights and industry trends.
Kotahitanga We aim to unify our industry by bringing people together with shared values, practices and expertise
Kaitiakitanga We are guardians and will take an active role within the visitor industry to ensure all who walk this land in the future, continue to experience our natural beauty.
Join us To stand with mana and share our manaaki

Manaaki whenua,
Manaaki tangata
Haere whakamua

Care for our land,
Care for our people
And progress together